Holy crap. I just read one of the best blog posts ever.

Jim Connolly just deleted 20,000 followers from Twitter. I about passed out from bewilderment. Talk about a way to focus more on quality over quantity! If you want an example of how to refocus your social media efforts read the blog post by Jim. When you read the post focus on the sections of Tweeting again “small time” and The “right” was to use Twitter.”

The most important thing to take away from Jim deleting his 20,000 followers is the understanding that we are constantly learning and adapting as the environment of communication changes. Jim decided to do what was best for him in the long run. I can’t imagine getting 400-500 direct messages a day. My face would literally blow up!

When you are starting social media as a small business owner or as another just another lover/user (sounds like a heroine addict) it is important to read and learn from the “professionals” but remember to do what is best for you personally.

I couldn’t handle 20,000 followers. It is hard for me to create valuable relationships with over 2,000! If you are creating relationships with 200 followers. Good! You are living out the idea of quality over quantity.

And that is what matters…

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