Many of you know, I record a weekly video blog with Jay Baer called the Baer Facts. A couple of weeks ago we discussed the importance (or not) of brands using SnapChat to interact with fans.
Here’s what …
I had the utmost pleasure to spend the last two weeks in Australia and keynote the Connect Tour for ExactTarget. The presentation is based around what I believe are the five trends changing business and the world. They are …
I think we can all agree that we are in the publishing game. Publishers of rich, story bent content ranges from the New York Times to any brand. The changes that are happening in traditional publishing also matter to …
I had the pleasure of reading a recent article by Beth Comstock, Chief Marketing Office of GE, in the more recent editing of the Harvard Business Review. The focus of the article was the changing world of the social …
When a marketing client comes to me wanting to increase the number of people who “like” their Facebook page, I buy them a bunch of likes from someone off Fiverr. JUST KIDDING!
When a client wants to increase …
