(hat tip to Mashable for hooking me up with the site)

Firefly is a brand new application that is currently in beta. I was reading through the Mashable post (found here) and thought to myself, “This is kind of a cool concept I am going to check it out.” I linked to http://firef.ly and tried out the service. It is amazing!

The basics:
Firefly is a chat tool that allow site owners to hook up a chat room on their site that is sleek and very-functional. If your website is supported by firefly a user can click the icon and a semi-transparent window will pop up. You are able to see the mouse icons of other users in the chat moving over the screen.

You can type anywhere on the screen and a little chat bubble will pop up. Colors differentiate the chatters in the room and it is semi-customizable and can link with Twitter.

One of the coolest features of the app is the chat history bar at the bottom of the chat box. It looks like a video timer on YouTube videos. You can drag the cursor right-to-left and see the chat history of your room.

I love the fact that the Firefly programmers have created a chat application that is easy to install, looks good (isn’t a bulky chat window or IM box), and is completely AWESOME! This would be huge for an active blog or a social media site.

Your chat archive is stored at the firef.ly site. Think about it: active LIVE chat on your site. This would also be a great tool for training.