(hat tip to Hoosier Access for the post about Brose McVey)

In my opinion the political world received a massive dose of social media when (now) President Obama created a massive viral MACHINE using sites like Facebook and Myspace. We are now experiencing a shift between traditional and new media marketing in the political world. This shift may be small but it is still being pushed across the mainstream world.

Brose McVey is running for the 5th Congressional District against Congressman “Indiana” Dan Burton. Where did I witness the announcement? Facebook. Brose McVey’s update status read something like this:

Brose McVey is running for Congress in the 5th CD.

Now… I know that Mr. McVey will have something extremely formal for his ACTUAL announcement but it is encouraging to see the political world embracing the use of tools like Facebook and Twitter.

As long as the use is genuine and not a hard sell.. Is Dan Burton on Facebook?

Reblog this post [with Zemanta]