My Top 10 Twitter Business Applications

September 1, 2009|In My Life, Social Media|By Kyle Lacy

1. TwitterHawk

TwitterHawk is a real time targeted marketing engine that allows you to search Twitter on a chosen topic (or keyword) and will either auto-reply to that person or generate a list of matches for you to respond or reject. The point of this application is to hit the conversation while it is happening and they follow up. Make sure you are being sincere when using the tool. DO NOT SPAM.

You also have the ability to link track with an average cost of around .02 cents. The people over at Twitterhawk are feeling blessed and are offing 10 free tweets for signing up.

2. CoTweet

CoTweet is a web application that allows you to manage up to six Twitter accounts through a single CoTweet login. This is a great tool for businesses with more than a couple of employees using Twitter at one time. You have the ability to monitor keywords and different trending topics on Twitter. You can assign Tweets and on duty notifications for your employees! It is an awesome tool. I would recommend this for any business owner.

3. TwitterFox

TwitterFox is a Firefox (the Web browser) extension that notifies you of your friends’ tweets on Twitter. The Firefox extension adds a tiny icon on to the Firefox status bar which notifies you when your friends update their tweets. It also has a cool small text input to that you can use to update your tweets from your browser. This may be overkill for some of us that use Twitterific or TweetdDeck, but it is a cool tool to use. You may think it’s perfect if you love Firefox and Web browsing!

4. TweetDeck

There is no better tool out there for managing and organizing your Twitterati than TweetDeck. Imagine a tool that you can use directly from your desktop that manages followers, friends, replies, direct messages, groups, and anything you could possibly imagine. Tweetdeck gives you the ability to create groups that could cater to any type of subject. If you want to pull a feed from Twitter that has to do with Barney and childhood stories it is completely possible to do.

Tweetdeck can also be downloaded on your iPhone and used when you are away from your desktop. The program is easy to use and easy to manage. Built off the Adobe Air platform, it is your social dashboard for Twitter. And in respect to that little tool called the iPhone, there is a feed 🙂 for that.

5. Hootsuite

Where Tweetdeck gives you the ability to organize and manage followers, Hootsuite is just as powerful when it comes to the world of Twitter productivity. Hootsuite gives you the ability manage multiple Twitter accounts, add multiple editors of the same account, pre-schedule your Tweets, and measure traffic. If you are looking for a tool to help you stay productive throughout your day and not be held hostage by the time suck police, Hootsuite is where it is at!

You have the ability to view clicks and where the click originated based on region of the world. You also have the ability to view your more popular Tweets as well as how many clicks you have received over a given time.

6. Twitterific

Twitterific can be likened to Tweetdeck but is designed more for use on the MAC desktop. Twitterific has an excellent user interface and is small enough not to be annoying. It gives you the same type of abilities as Tweetdeck but offers more keyboard shortcuts for the MAC user. The application is designed to let you view as much or as little information as you prefer when using on your desktop. Twitterific is also available for download on the iPhone as an application.

7. Twhirl

Twhirl is a social desktop software designed by the people who brought you Seesmic the video conversation website. The Twhirl application is still built in the same realm as Twitterific, Tweetdeck, and Hootsuite. It also has the ability to be run on both Windows and MAC platforms. If you are familiar with sites like Friendfeed and Seesmic this may be the tool for you. Twhirl gives you the ability to connect to multiple Twitter, Iaconi.ca, Friendfeed and Seesmic accounts.

You can let Twhirl run in the background while working and it will give you random pop-ups that display new messages. There are a couple of other cool features worth mentioning for this productivity chapter. You can cross-post messages to multiple profiles on other social networking sites like Facebook and Myspace. You an also record a video and share it on the video social network, Seesmic.

8. NearbyTweets

This is a tool for those of us who would enjoy connecting to individuals in our general location. NearyTweets is a website that allows you to search based on geography in order to build customer relationships and monitoring in real time.

NearbyTweets is still fairly new but they will have some awesome tools coming up in the future including premium business tools, ability to show nearby business on Twitter, and a page for setting your default location.

9. TwitterGrader

Hubspot, the people that brought you Website Grader, realized that there was a need to track and rank users based on a certain criteria on Twitter. TwitterGrader was the answer to that question. The site allows you to track and measure your (and others) relative Twitter power. The calculation is based on a combination of different states including your number of followers, the power of your followers, number of updates, clicks, retweets, and completeness of your profile.

10. Twilert

Twilert is the tool for the paranoid in all of us. Twilert gives you the ability to receive regular email updates of tweets containing your brand, product, service or any word you could possibly want, really any word. The service is extremely easy to setup and you will be able to stay on top of the conversation surrounding your specific keyword.

You can also use the service at search.twitter.com but Twilert gives you a more consistent feed from the world of the Twitter.

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