Twitter is Changing and Exploding Myths

I had the pleasure to attend Connections 2010, ExactTarget‘s user...


1 in 4 US Adults Use Mobile Applications

Smartphones aren’t just for the tech-savvy anymore. According to Mashable, 1...


Finding Human Desire in Marketing

What do all marketers strive for when creating a campaign? Is it a creative ad?...


7 Ways to Change Attention to ACTION in Social Media

We spend oodles of  time talking about increased exposure for your company or...


Social Media 101 in 60 Minutes: The Web's Best Crash Course

You’ve probably heard of how social media is disrupting various...