5 Problems Generated By Customer's Social Media Complaints and the Solutions

The goal of this blog is to engage, inform, and develop an overall understanding...


An Epic Failure of Customer Service and Online Engagement at South Bend Chocolate Company

Update – February 17th – I have written a blog post to give steps on...


There Are No Shortcuts to a Good Reputation

There’s an old riddle about a town with only two barbers. A businessman...


3-Step Guide to Content Marketing Conversions

As 2012 kicks into high gear, I can’t help but notice the focus on content...


@ExactTarget Tracks the Social Media Super Bowl Winners (#Infographic)

This infographic is brought to you by ExactTarget a leader in Email Marketing,...