Social Media is NOT Another Way to Scream

Frankly I am getting tired of seeing the “Grow Your Twitter Followers 10x...


People Interpret Your Message on Their Terms. Control It.

There is talk going around about how blogging, Twitter, Facebook, and other...


5 Ways To Help Face the Fear of Social Media

“It’s easy to be against something that you are afraid of. And...


5 Steps to Using Social Media for Lead Generation

Why is it advantageous to use social media as a lead generation tool? Yesterday...


Customers Are People First. Marketers Are Fundamentally Flawed.

I have been reading the influential book Getting To Yes by Roger Fisher and...