1 Comment Posted in branding, business, content, indianapolis September 20, 2011

The Value of Content in Digital Marketing (Video)

I told myself that I would create more video in the next couple of months and here is the first. This video was made for MSN’s Business on Main (powered by Sprint). I am all about the simple video using my iPhone and a Flip Cam… with some decent content. :-)

The video is all about content in the world of marketing. I decided to go out and interview a couple of digital marketing professionals in Indianapolis. Special thanks to:

Gagandeep Dhillon (@gDhillonS) – Mobile Specialist at MindFrame

Steven Shattuck (@stevenshattuck) - Communications Specialist at BCforward

Muhammad Yasin (@muhammadinc) - Head of of Digital Media & Communication at HCC Medical Insurance Services

Meggie Dials (@meggiehd) - Channel Sales Manager at ExactTarget

Joel Lesher (@joellesher) – Strategic Channel Development Manager at ExactTarget

Adam Becker (@becker3ww) - Strategic Channel Development Manager at ExactTarget

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Comments

  1. Bowmanave says:
    September 20, 2011 at 11:40 pm

    The print analogy is a great example of the evolution of content marketing. Hopefully more businesses will only realize that content is a great asset worthy of investing the time and resources.

    Reply

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