http://kylelacy.com/the-brains-behind-social-influence-marketing/ Social Media Training and Consulting Thu, 24 May 2012 11:38:51 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://kylelacy.com/the-brains-behind-social-influence-marketing/comment-page-1/#comment-3122 Smart Targeting: Influencers Or Fans? Tue, 15 Sep 2009 13:20:57 +0000 http://kylelacy.com/?p=1353#comment-3122 [...] The Brains Behind Social Influence Marketing (kylelacy.com) [...] [...] The Brains Behind Social Influence Marketing (kylelacy.com) [...]

]]> http://kylelacy.com/the-brains-behind-social-influence-marketing/comment-page-1/#comment-3121 Smart Targeting: Influencers Or Fans? | Web Situs Tue, 15 Sep 2009 11:35:11 +0000 http://kylelacy.com/?p=1353#comment-3121 [...] The Brains Behind Social Influence Marketing (kylelacy.com) [...] [...] The Brains Behind Social Influence Marketing (kylelacy.com) [...]

]]> http://kylelacy.com/the-brains-behind-social-influence-marketing/comment-page-1/#comment-3120 Which is more important: the forest or the trees? Tue, 15 Sep 2009 10:30:45 +0000 http://kylelacy.com/?p=1353#comment-3120 [...] The Brains Behind Social Influence Marketing (kylelacy.com) Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic. [...] [...] The Brains Behind Social Influence Marketing (kylelacy.com) Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic. [...]

]]> http://kylelacy.com/the-brains-behind-social-influence-marketing/comment-page-1/#comment-3119 Big Ideas vs. Small Ideas; Forest vs. Trees. Tue, 15 Sep 2009 10:11:05 +0000 http://kylelacy.com/?p=1353#comment-3119 [...] The Brains Behind Social Influence Marketing (kylelacy.com) Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic. [...] [...] The Brains Behind Social Influence Marketing (kylelacy.com) Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic. [...]

]]> http://kylelacy.com/the-brains-behind-social-influence-marketing/comment-page-1/#comment-3118 Smart Targeting: Influencers Or Fans? | Social Media Explorer Tue, 15 Sep 2009 10:02:43 +0000 http://kylelacy.com/?p=1353#comment-3118 [...] The Brains Behind Social Influence Marketing (kylelacy.com) [...] [...] The Brains Behind Social Influence Marketing (kylelacy.com) [...]

]]> http://kylelacy.com/the-brains-behind-social-influence-marketing/comment-page-1/#comment-3028 When To Fire Your PR Firm Part 2 | Kyle Lacy, Social Media - Indianapolis Thu, 20 Aug 2009 10:43:51 +0000 http://kylelacy.com/?p=1353#comment-3028 [...] The Brains Behind Social Influence Marketing (kylelacy.com) [...] [...] The Brains Behind Social Influence Marketing (kylelacy.com) [...]

]]> http://kylelacy.com/the-brains-behind-social-influence-marketing/comment-page-1/#comment-2933 Douglas Karr Mon, 27 Jul 2009 14:03:52 +0000 http://kylelacy.com/?p=1353#comment-2933 I'm working with 2 clients right now on this tactic, Kyle. One company that recognizes the strength of this is Webtrends - I can't go into details but we're working on a year long campaign that targets influencers and social media to generate an overall brand. It's forward thinking, measurable, and well worth the effort. If you have doubts, look no further than the Obama presidency - they capitalized on this effort and won the election largely in part to their recruitment of influencers. I'm working with 2 clients right now on this tactic, Kyle. One company that recognizes the strength of this is Webtrends – I can't go into details but we're working on a year long campaign that targets influencers and social media to generate an overall brand. It's forward thinking, measurable, and well worth the effort. If you have doubts, look no further than the Obama presidency – they capitalized on this effort and won the election largely in part to their recruitment of influencers.

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