Leave a Comment Posted in Uncategorized July 2, 2008

Friends Review of Wall-E

Thanks to Collin Trent for this excellent review of Wall-E.

“First, I didn’t fall asleep in the theater. You all know this is an accomplishment for me. The movie started at 9:00 PM, so it wasn’t exactly an early showing.

Second, the animation is great. I wouldn’t expect anything less from Pixar , though. A few of the shots in the opening scene look very realistic. There’s also quite a few nods to Apple. I’m not exactly sure of his title or position, but Steve Jobs has his hands in Pixar; he may be an exec or on their board, not sure.

Third, the comedy used and script are pretty catchy. Though there’s not a terrible amount of dialogue, because the two main characters are essentially robots, it’s pretty … Read more

1 Comment Posted in Uncategorized July 1, 2008

A Picture is Worth $10,000? Give me a Break, McCain.

I am sitting here drinking coffee, watching Channel 6 News, and finishing up a blog post. I am having a pleasant morning, thank you for asking! Unfortunately, now I am a little upset because of a picture worth (brace yourself) $10,000.

John McCain is visiting Indianapolis today and, of course, he is having a dinner/fund raiser/$1000-$3000 a seat/shaking hand hoopla. What a great way to raise money for your campaign! Pay the money. Get some food. Shake hands with the future President of the United States. You can even get your picture taking with John McCain. Step right up. Wait. How much did you say you gave to the McCain cause? $9000? $5000? Sorry, only $10,000 and above donors get to take a picture with Mr. McCain.

What?

Excuse me?… Read more

Leave a Comment Posted in Advertising, Seth Godin July 1, 2008

Sometimes Doing Nothing Pays Off.

(hat tip to Seth Godin for this wonderful post)

Mr. Godin is right when he says:

The irony, of course, is that they’ll (Wall-E, Pixar) make plenty of money. Bravery often pays off, even if paying off is not your goal. Especially if that’s not your goal.

Marketing isn’t always about pandering to the masses and shooting for the quick payoff. Often, the best marketing doesn’t feel like marketing at all.

Is Mr. Godin speaking on one of my favorite topics: marketing authenticity? I am not necessarily sure. If you read the full post here , you will find that he is referencing the fact that QUALITY directly relates to the overall success. More often than not, you will not need to hook up the crack wheel and act like … Read more

2 Comments Posted in social networking, Uncategorized June 30, 2008

Should A NFP Use Twitter?

I had a great question posed to me by Scott Semester of Smaller Indiana in relation to my post about Comcast .

The question follows:

Kyle, can you talk a little more about (or recommend online resources that can explain) how companies and nonprofit organizations can use Twitter to connect with their target audiences? I have a Twitter account, but it’s just for personal stuff and I usually forget to use it at work. How might I and my colleagues add value for donors via Twitter?

What a great question!

The first step in utilizing a social tool like Twitter is to understand the human element in relation to social media. The human element can be referred to as an underlying form of authenticity when using social tools for communication. … Read more

Leave a Comment Posted in social networking June 29, 2008

Collaborate, Answer, and Defuddle Any Question

A new question and answer social tool has been made available on the net (props to Mashable for this article).

The new site is called Defuddle .

I have a member profile on other Q&A Collaboration tools like LinkedIN, Yahoo!Answers, and Yedda. I can rest easy when I say I have been pleased with the ease of use through each site. Defuddle takes it one step farther and makes it EXTREMELY easy to post and reply to questions. I agree with Paul Glazowski of Mashable when he says:

“it’s already showing to be a real treat to use – and aesthetically pleasing to boot.”

Defuddle is aesthetically pleasing and is easy to use.  Everyone should sign up for this cool tool and try it out. What could it hurt?… Read more