Sometimes I take on an envious quality that I am not overly proud of… Sometimes I wish I was someone else… That someone is usually.. Seth Godin. Yesterday was just another one of the envy days.
Seth had an April Fools post that didn’t have much content. He went on to describe the reasons for not posting his April Fool’s post. He had it written and decided.. ehhh.. it’s not that great. Because of the quasi-good content, Seth decided to post nothing.
The funny thing about this is…despite the fact he “thinks” he posted nothing.. there was a TON of value in the post. The valuable nugget of information? When you are writing your blog, tweet, or anything having to do with communicating online make you add as much quality as possible to your content.
If you are not secure with a post… don’t post it. If you are not proud of the content… write something else. Don’t stress out completely, just try again in a couple of hours.
Great content is a quantum leap over “good” content. Always.
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Mark Juleen
Kyle-
I’m glad you wrote something on Seth’s post. Personally I thought this was one of his worst (especially after some solid ones the past couple weeks). He tried to turn nothing into something, and to me it was a #fail. I think he should not have written anything at all and followed it up the next day with something inspiring. I would have rather he posted his April Fool’s post, and then at the bottom added this commentary.
The fact that he doesn’t allow comments makes me think he doesn’t necessarily know if his stuff is good or great anyway. We all know great content is better than good. No shit! If he’d let me comment on his posts I’d let him know which ones I think are just good, sometimes weak, or great. Until then, I don’t think he should be telling people to judge themselves before posting.
I completely admire Seth and his marketing mind, but I’m going with Guy Kawasaki on this one. He’s a fan of giving something a try. Just because you don’t think it’s great doesn’t mean it won’t resonate with someone. The best judges are your readers, not you. Try to be great, but also just try.
Half my posts on my blog are just good (and sometimes bad I’m sure). And, I know half the stuff here is just good b/c I only read half of it. Am I, or are you, going to stop posting? Are we going to waste time writing and writing hoping for the GREAT post. No way!