Comments on: 4 Ways to Make Content Go Viral in Social Media

By: Gracelynn

Gracelynn — Mon, 02 May 2011 15:27:43 +0000

Great common sense here. Wish Id tuhoght of that.

By: Ten Social Media Reads, Vol 2

Ten Social Media Reads, Vol 2 — Wed, 20 Apr 2011 22:52:26 +0000

[...] 4 Ways to Make Content Go Viral in Social Media (Kyle Lacy) [...]

By: Ten Social Media Reads, Vol 2 | Indianapolis, Indiana | Watershed Studio, LLC | 317-215-7078

Wed, 25 Aug 2010 18:20:45 +0000

[...] 4 Ways to Make Content Go Viral in Social Media (Kyle Lacy) [...]

By: Steve Hill

Steve Hill — Tue, 20 Jul 2010 23:51:30 +0000

I agree with Dennis, but I think what Kyle's post hints at is that there are legitimate steps to take to manage viral content and more importantly, keep peoples' attention. Take a viral video for instance, chances are it became viral by dumb luck. That's usually how it goes. I'd bet that there's also a good chance that a viral video is one of a kind, meaning the creator has not come up with any relevant content since. That being considered, it's extremely important to manage viral content effectively to maintain interest.

By: kylelacy

kylelacy — Tue, 20 Jul 2010 15:00:51 +0000

Very true… but you can invest money into advertising in order to push a video to more eyes… the concept of advertising a video is just as important as developing a viral communication strategy (grassroots)

By: kylelacy

kylelacy — Tue, 20 Jul 2010 15:00:02 +0000

I would agree with the thought that commercials are just as likely to go viral than other types of content. It is all dependent on the emotional context of the content being shared. THAT is what is important.

By: Dennis

Dennis — Tue, 20 Jul 2010 14:48:42 +0000

You can't MAKE a video go viral. It's not possible. You are missing the whole point.

By: getsocialpr

getsocialpr — Mon, 19 Jul 2010 19:28:25 +0000

Research tells us the getting people to smile — eliciting happiness — is the second most effective emotion to target if one wants a message to go viral. Disgust is number one. I would argue that commercials are just as likely to go viral as non-commercial content. Have you seen the Old Spice commercials on YouTube? Proctor & Gamble, the makers of Old Spice, have posted over 100 such ditties with varying degrees of viral awesome(ness). Rodger @ http://www.getsocialpr.com

By: Jimmy Sou

Jimmy Sou — Mon, 19 Jul 2010 19:05:08 +0000

Thanks, your information is useful. I still find the whole idea of making a video of myself intimidating. Stage fright I guess. I can make screenshot videos ok though.