9 Comments Posted in blogging, My Life, social media May 19, 2009

Ranked #183 of Top 200 Social Media Blogs

Sometimes you just need a little pick me up. I received it last night when I got word I was listed as number 183 of 200 top social media blogs on the Internet. You have to look under the top 100 to download the 200 list. Still makes me feel good though. ha.

Shameless self-promotion isn’t so bad if you do it less than promoting others. Kind of funny after my post this morning. :-)

Here is the link to the list: Top 200 Social Media Blogs

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4 Comments Posted in customer evangelist, Marketing, Public Relations, social media, social media marketing May 19, 2009

10 Steps To Turning Customers into Evangelists Using Social Media

Yesterday we talked about the value of turning customers into evangelists when using social media. I wanted to give you a few pointers on how to accomplish the task.

25 Steps to Turning Customers into Evangelists Using Social Media

1. First. Make sure you prepare yourself for the focused effort of turning happy customers to loyal promoters and evangelists. Prepare your mind. Maybe yoga?

2. You have an email list right? Use your email list to make sure you are connected to your customers on the social sites you use frequently.

Importing and Exporting Contacts Using:

Facebook, LinkedIN, Twitter, and Plaxo.

3. After you have imported your contacts into the social media sites of your choosing… make sure you add and contact them through the … Read more

1 Comment Posted in Corporate Strategy, customer service, Micro-Blogging, small business, social media, social networking, Social Strategy, twitter May 18, 2009

Redefining Your Customers with Social Media

There are many applications for social media when it comes to your business. We can talk about everything from content sharing, increase of qualified search traffic, or content creation. There is still one way that ranks in the top 5 reasons to use social media…

Turning Your Customers into Evangelists

We all hear the term… customer evangelists and to be honest, we have no idea what that truly means. Social media tools and the medium itself has finally created a way to truly reap the benefits of global communication with your best clients and friends.

You have the ability to use social media to empower your customers. You are creating a medium that turns your customers into the sounding board for your business story… and ultimately your business growth.

The … Read more

6 Comments Posted in Social Media Community, social media marketing, social networking, Social Strategy May 18, 2009

The 4-Touch Points of Productivity in Social Media

This is an old post that I have re-formatted because it still fits in with small business social media and social media strategy.

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Use the 4-Points Model to be Productive in Social Media

When using social media you should keep in mind the 4-points model. There are 4 points social media applications should touch in regards to your daily life: Business, Local Business Networking, Social, and Information. Choose four main networks where you spend the most of your time.

I use LinkedIn for business applications, Smaller Indiana for local business networking, Facebook for social application, and Twitter for information. LinkedIn can be described as my connection rolodex. Facebook is to keep me updated on my friends and acquaintances from college and high school. FriendFeed is a wonderful information aggregation … Read more

1 Comment Posted in Marketing, social media May 15, 2009

Amplifying Human Desire with Social Media

What do all marketers strive for when creating a campaign? Is it a creative ad? Of course. Is it a funny jingle? Sometimes. Is it a memorable moment? They try. :)

Overall all else… marketers live and breathe for the opportunity to create a campaign that will move people.  It is moving you to action through the drive of emotion… We all try to reach that point of peaking human desire.

Meeting with clients and potential clients today I was moved by their desire and pure drive for their companies to succeed. They were thrilled with the concept of creating a campaign that drove the base of human emotion.. something that thrilled to the point of action.

Social media brings a new platform that encourages the pursuit of that emotional campaign. … Read more