2009 April | Kyle Lacy - Social Media Training and Digital Marketing

8 Comments Posted in content, corporate blogging, small business, social media, Social Media Community April 27, 2009

Time Magazine Gets Owned by Social Media

And I thought I had seen it all… well… enough for my 24 years on this earth… apparently not.

I was reading an article at Mashable about the founder of a “legendary memebreeding forum” called 4Chan topping the Time’s 100 Most Influtential People Poll. I had to read the article twice. The person called “moot” is the founder of a website? A founder of a website beat out the likes of Rick Warren and Anwar Ibrahim? Say it ain’t so.

What is hilarious is that the list was apparantly hacked by 4chan users in an attempt (successful attempt) to completely deface the Time 100 Poll. The surprising thing is not only did Moot win the poll but his followers also hacked away at the entire list. According to … Read more

Leave a Comment Posted in small business, social media, Social Media Community, social media marketing, social media mission, social networking April 24, 2009

Social Media Lab Developed to Help Interns and Biz

Thanks to my partner in crime at Brandswag, Brandon Coon, for sending me this article on a Social Media Lab in Oklahoma.

There is a company in Tulsa, OK that is taking the concept of marketing and education in social media and magnifying it by 1000%. Cubic , a creative marketing and advertising company, has developed a Social Media Lab that is dedicated to teaching young professionals and business owners the front and back of technology and social media.

Check out the article and read the background behind the idea from Cubic.

I like the idea of the Social Media Lab because we need (as a culture) to start helping the masses understand the concepts of social media technology and the Internet. It is important for the learning … Read more

1 Comment Posted in social media, social networking, Social Strategy, Speaking Event April 24, 2009

Being Productive in Social Media Presentation

I have been meaning to get this up on my blog since Friday so here it is. This is the slidedeck from my presentation at the Fundraising 2.0 conference. By the way, I am still trying to figure out the quirks of Slideshare and synching with Powerpoint. I apologize in advance for anything that look a little off.

Being Productive in Social Media

View more presentations from KyleLacy.

Social Media Can Help Your Business Be Remarkable

There is a constant theme in social media that defines the use of the tool in terms of marketing and communication… being remarkable. This concept was first started when Seth Godin wrote about it in his book Free Prize Inside and Purple Cow. The whole concept of being remarkable is focusing on the customer who is “willing to make a remark about” your product or service. I wanted to take a look at the word remark because there is a lesson buried within this word-of-mouth marketing concept.

re⋅mark (from dictionary.com)
/rɪˈmɑrk/ Show Spelled Pronunciation [ri-mahrk]
–verb (used with object)
1. to say casually, as in making a comment: Someone remarked that tomorrow would be a warm day.
2. to note; perceive; observe: I remarked a slight accent in her

… Read more

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